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Trends in news consumption
(Originally posted on Sept. 13, 2010) The good news: Americans are spending more time with the news. People say they spend 70 minutes getting news from various sources, the Pew Research Center says,...
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How to use SEO in the newsroom
(Originally posted April 5, 2011) One piece of a Q&A interview with the editor of Slate hits on a topic that remains a fault line in the newsroom: writing with search engines in mind. I’m happy to...
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Keeping an eye on different audiences
(Originally posted on April 26, 2011) An article from emarketer.com (Nicole McMullin of Richmond.com pointed it out) points up differences in the reading habits of two audiences: those who find content...
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Yearning for the robot news overlords
You will know that Skynet has arrived and the ultimate war against the humans is imminent when someone invents a hyperlocalization news tool like that described by Jeff Sonderman in his commentary for...
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I flunked SEO 101
When I moved from a newsroom to Media General in 2001, it was a little like getting out of a river’s rapids and walking along the bank instead. I was close enough to still feel the water in the air as...
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Journalists, begin your uncomfortable fidgeting
I have serious doubts that Google+ is going to escape the non-Facebook “I don’t need it” vortex, but I think Google’s plans to link journalists’ Google+ social profile to news search results may be...
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Google’s moving the goal posts for search
Writing for Poynter.org, Jeff Sonderman explains the longer-term implications of Google starting to incorporate your social connections in search results, so that whatever results Google might feed...
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Journalists (and publishers) can learn a lot from a crude comic strip
The crude yet brilliant online comic The Oatmeal had a recent strip related to online piracy – inspired by the artist’s frustrated attempts to find a legal source for a show he wanted to buy – that...
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New hope that news audiences have more value
Reading about attracting news audiences and revenue for online news sites has often been depressing. Even for someone who believes in the need for meeting the audience where it is and adapting to the...
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From beyond the grave, Mom wins the Internet
Actress Jayne Mansfield, right, feels the belly of pregnant reporter Gail Tabor in 1965 in Columbus, Ohio. My dead mother is more successful on the Internet than I am. It happened Thursday. She had a...
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